Customised Workshops

Writing a press release is a common task for communication professionals. But writing one that effectively achieves the intended outcome can be a challenge. Find out how to stand out from the crowd in the constant battle for attention.
$25
Your own 'little black book' of contacts is essential in PR. This session explores why, and offers tips on how to develop strong relationships in the media industry.
$40
Consumer-led PR campaigns can help change public perception of a brand or individual, build recognition and achieve key business objectives. Discover how to run them in this module.
$50
As a marketeer today you can't neglect social media advertising in your
toolkit. Whether the goal is brand awareness, storytelling or even very result-driven, social ads fit in almost any marketing plan. This course will learn you the basics.
$50
We will delve into the fundamentals of digital ads to explore topics such as the digital advertising ecosystem, deep dive into the various channels, tips for effective campaign planning & launching, and the tools and metrics used to measure success.
$50
Every successful PR or marketing campaign starts with a solid story. But how do you craft a corporate storyline? And how do you make your story relevant and trustworthy?
$80
Never waste a good crisis. How can you prepare for a crisis from a communications perspective? And even better: how can you prevent a crisis from happening with solid issue management?
$100
For years, Search advertising has been one of the most important instruments for any digital marketeer. In this module we explain the basics, and how you can better advise your clients on which channel to use and when.
$50
Influencers have become an integral part of every industry, and brands are using them to promote their products and services. In this module you’ll learn about the tools and the tricks required to to develop an effective influencer campaign.
$40
Are you interested in tailored training for your team or company? We can offer bespoke virtual or in person across the full marketing spectrum. Share your details and we'll be in touch!